Barnana

Barnana  is a brand that specializes in producing organic banana-based snacks. Despite the high quality of their products, the company struggled to stand out in a crowded market and attract new customers. They knew they needed to create a strong brand identity and foundation that would resonate with their target audience, but they weren't quite sure how to go about it.

​

That's where we came in and partnered to help them develop a cohesive brand strategy. Together, we worked to define Barnana's unique selling proposition, brand voice, and visual identity. They wanted to create a brand that was playful, approachable, and fun, while still communicating their commitment to sustainability and organic farming practices.

​

Once the foundation was established, our agency and in-house collaborators began developing campaigns that brought the brand to life. We created colorful, eye-catching visuals that featured the Barnana logo and packaging, as well as messaging that highlighted the health benefits and delicious taste of their products.

​

One campaign focused on the idea of "snacking with a purpose," positioning Barnana as a healthy and sustainable snack option that consumers could feel good about. Another campaign leaned into the playful side of the brand, using bright colors and quirky messaging to grab attention and create a memorable impression.

​

With their brand foundation in place, Barnana was able to create campaigns that resonated with their target audience and helped them stand out in a crowded market. 

​

Thanks to their strong brand foundation and successful campaigns, Barnana continued to grow and expand their product line, bringing new and exciting snacks to market that delighted their customers and reinforced their brand identity.